Just Ask for the Order
Dean Rieck tells it like it is with 95% of the promotions out there in his recent post entitled "Be Bossy in Your Copy".
Many companies fear directness because it looks too much like selling when they ask for the order. Be sure to tell your audience what you want them to do in clear, direct language. Check out his blog. It is well worth your time.
Get back to the basics and your orders will come.
Posted on Wednesday, May 14, 2008 at 07:25PM
by
Ted Grigg
in Direct Response creative
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Ted Grigg
in Direct Response creative
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